Sociocognitive approach to behaviour change for reducing low-value care
Ian A. Scott A B E and Steven M. McPhail C DA Department of Internal Medicine and Clinical Epidemiology, Level 5A, Princess Alexandra Hospital, Ipswich Road, Brisbane, Qld 4102, Australia.
B School of Clinical Medicine, University of Queensland, Translational Research Institute, 31 Trent Street, Woolloongabba, Qld 4102, Australia.
C Australian Centre for Health Services Innovation & Centre for Healthcare Transformation, School of Public Health and Social Work, Queensland University of Technology, Victoria Park Road, Kelvin Grove, Qld 4059, Australia. Email: steven.mcphail@qut.edu.au
D Clinical Informatics Directorate, Metro South Health, Ipswich Road, Brisbane, Qld 4102, Australia.
E Corresponding author. Email: ian.scott@health.qld.gov.au
Australian Health Review 45(2) 173-177 https://doi.org/10.1071/AH20209
Submitted: 9 August 2020 Accepted: 3 September 2020 Published: 30 November 2020
Abstract
Social and cognitive factors that predispose to low-value care (LVC), and strategies for countering them, may be underarticulated in campaigns aimed at reducing LVC. A sociocognitive approach, in addition to traditional knowledge translation strategies, may augment understanding and changing clinician behaviour underpinning LVC.
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